Affiliate CPA Marketing For The Beginner
If you’re a beginner Internet Marketer, “Cost Per Action” marketing is one of the easiest methods to get started making money online. For many years it seemed that only the “big boys” of affiliate marketing knew this industry secret, but the truth is, it was never really a secret at all. Put simply, the big kahunas led everyone else in internet marketing to promote clickbank products while they played on a whole different level.
“CPA” or Cost Per Action is the type of internet marketing you see in place When a consumer fills out a form, requests a free product sample or signs up for a free trial. Sometimes it may also involve asking the consumer to try a new product or service by making a small purchase or paying a shipping fee. These are the actions required of the traffic you steer to advertisers, for you, the offer promoter, to be paid.
For example, a company wants to get consumer feedback on a new product they have produced. They create an offer where they agree to pay you, the promoter, $1.60 for each person that takes action ie:submits their email and zip code when they visit their site. All you need to do is simply send the traffic and collect your $1.60 for each person that opts-in.
$1.75 may not seem like a lot and this is a fairly standard rate for this type of offer, but because it does not require much of the visitor they are more likely to take action and the dollars soon mount up. Some offers may pay as much as $37 for an opt-in, but these higher payout offers usually require a lot more information from the visitor or ask for a small upfront payment that may be more difficult to get the visitor to do.
Basically, you are, as a CPA marketer a traffic broker: You buy the traffic send it to the offer and get paid on how well it converts. Simple, huh? It can be but it often isn’t.
You see, because of it’s high profitability, CPA marketing is also highly competitive, especially for the beginner. Competing with other affiliates making $500-$1000 a day, right through to super affiliates making up to $100k a day, can be challenging when you’re just trying to get started and unfortunately many beginners get frustrated and give up when they realise this type of marketing can be difficult and expensive. CPA marketing, done right can be and is, all that the sales letters say it can be. You can make those big dollars if you know what you’re doing you just need to do your homework first if you want to succeed with this type of internet marketing.
