The continuous growth of Facebook makes its use a must for all marketers, professionals and companies. Recently more and more businesses have understood the need to create an online presence on relevant social networks and have begun including Facebook Fan Pages in their social media strategy. According to statistics released by Facebook, 10 million people become fans of a page every day. The relevance of a Facebook Fan Page is recognised by Google also. Typing ‘Facebook for Business’ in Google brings 600 million results. Facebook provides an exceptional opportunity for visibility, Google indexing, live search ability, and fan engagement.

However, creating a Fan Page and having hundreds of fans should not be the ultimate goal of a business, but merely the beginning. Once you add fans, you need to design a social media strategy to keep people engaged to your Fan Page. Most businesses find it very challenging to do so at the moment. We have compiled a list of solutions to keep your Facebook fans engaged:

1. Brand new! (Use announcements of new product releases, important upgrades as to increase conversation with your Facebook Fans.)

2. Promo! (We all love discounts, special offers and freebies. There is nothing that gets us more.)

3. Show that you care! (Get your business involved in charity work, supporting causes that make the world a better place, eco-friendly projects.)

4. Network with other platforms! (Create a network of other platforms, working in conjunction to drive visitors to your fan page. Include your Twitter followers and activity into your Fan page engagement.)

5. Create a resource! (Use the Facebook Fan Page to offer information pertinent to your audience. Use information as added value to have consumers create a connection with the brand.)

6. Include relevant content! (Use auto posting features to insert your blog in your Fan Page. E.g. Posterous.)

7. Share quality and relevant content, on a daily basis!

8. Mix up the type of posts! (links, text, photos, video, events)

9. Incite comments using the Discussions tab!

10. Respond to all your fans!

We hope you will find these useful in improving your company’s engagement on Facebook! Please share with us your experience and opinion on how to engage Facebook Fans!

SysComm International is a social networking company, online reputation management and search engine marketing company. Click here to contact us.

The speed at which social media is moving is absolutely incredible. Its influence on our lives and behaviour is becoming increasingly obvious in statistics as well. We have put together a list of latest stats on the evolution and impact of online communities:

* There are more than 3.5 bn pieces of content (web links, news stories, blog posts) shared each week on Facebook.

* There are now 11m Linked In users across Europe.

* Towards the end of 2009, the average number of tweets per day was over 27.3 million.

* The average number of tweets per hour was around 1.3m.

* More than 700,000 local businesses have active Fan Pages on Facebook.

* Purpose-built Facebook pages have created more than 5.3bn fans.

* At the current rate, Twitter will
process almost 10bn tweets in a single year.

* About 70% of Facebook users are outside the USA.

* India is currently the fastest-growing country to use LinkedIn, with around 3m total users.

* More than 250 Facebook applications have over a million combined users each month.

* 70% of bloggers are organically talking about brands on their blog.

* 38% of bloggers post brand or product reviews.

* More than 80,000 websites have implemented Facebook Connect since December 2008 and more than 60m Facebook users engage with it across these external sites each month.

* 45.4% of respondents considered social a ‘top priority’ for 2010 while another 42.2% deemed it ‘important’.

* Social Media has overtaken porn as the #1 activity on the Web.

* 1 out of 8 couples married in the U.S. last year met via social media.

* comScore indicates that Russia has the most engage social media audience with visitors spending 6.6 hours and viewing 1,307 pages per visitor per month – Vkontakte.ru is the #1 social network.

* The fastest growing segment on Facebook is 55-65 year-old females.

* 80% of Twitter usage is on mobile devices…people update anywhere, anytime…imagine what that means for bad customer experiences?

* What happens in Vegas stays on YouTube, Flickr, Twitter, Facebook…

* The #2 largest search engine in the world is YouTube.

* 54% = Number of bloggers who post content or tweet daily.

* Facebook USERS translated the site from English to Spanish via a Wiki in less than 4 weeks and cost Facebook $0!

* 25% of search results for the World’s Top 20 largest brands are links to user-generated content.

* 78% of consumers trust peer recommendations.

* Only 14% trust advertisements.
Online communities are now a very important part of our lives as statistics show. They influence our choices, behaviour and opinions. Therefore, all brands need to be aware of what social media is and how to make best use of it.

SysComm International is a social media marketing, online reputation management and search engine marketing company. Click here to contact us.

Using Twitter as integrated part of a social media strategy is an imperative! However, to use it effectively, a business needs to invest time in managing their Twitter strategy. There are a number of applications that allow scheduling your tweets as to make your life easier. Although their number increases every day, we have compiled a list of best 5 applications.

1. Hootsuite

Hootsuite is my favourite application for scheduling Tweets. It is very easy to use and reliable. Some of its features are:

- tweet schedule based on date and hour,
- allows the use of multiple Twitter profiles with multiple editors each,
- integrated Facebook, LinkedIn and Ping.fm status updates
- track statistics, RSS their content,
- vertical columns, drag-and-drop functionality and embeddable columns contribute to HootSuite’s intelligent, intuitive layout

2. Cotweet
In the CoTweet Cohort advisory panel you can find brand names such as Ford, Pepsi, Best Buy, JetBlue, Sprint, and Microsoft. Designed to help businesses maximize their Twitter ROI, it offers a more sophisticated CRM solution allowing companies to:
- manage multiple accounts from a single dashboard (up to six accounts),
- support multiple editors for each account,
- track conversations, assign roles and create follow-up tasks,
- tweet scheduler for any date and time,
- monitor keywords and trends,
- conversation threading and on duty notifications,

3. Taweet

Taweet (beta) is a social calendar and event promotion application for Twitter launched in 2009. The application offers an effective way to manage your Twitter accounts:
- events Widget : solution for displaying upcoming events on your website or blog and sharing them on Twitter,
- multiple Account Management
- intuitive User Interface: a familiar user interface where you can create and manage your Future Tweets and also view your Twitter stream, replies and messages
- threaded Discussion
- social Calendar & Events: displaying all of the Future Tweets that you create.

4. Future Tweets
Future Tweets is a great simple service, which saves a lot of time and works for businesses who want to tweet. It allows you to:
- schedule reoccurring tweets,
- no multiple account management,
- use short links and set a time and date for them,

5. Tweet Funnel
If you are looking to generate more consistent and relevant content for your audience by engaging more of your staff in the tweeting process, Tweet Funnel is your type of application.
- supports multiple user types – administrators, publishers and contributors,
- standard built in tweet scheduler,
- contributors’ tweets can originate from a Web client or a mobile device.
These are few of the most useful applications that allow you to schedule your tweets in advance. If you need professional help in creating and managing your business’ online presence on Twitter, SysComm International is offering you their Twitter Marketing services!

SysComm International is a social networking company, online reputation management and search engine marketing company. Click here to contact us.

Getting visitors to a website is usually one of the most demanding concerns any website owner may perhaps face. Many individuals think by means of putting a website up people can merely just turn up, through the masses. This just simply is just not true. It is very similar to beginning a water shop inside the Sahara desert. Though I’m sure everyone would love the water, if they don’t know about it they won’t discover your shop. All right this is a a bit absurd example with there being not that many people there to become potential customers however I am hoping you get the information

So we have identified folks don’t simply turn up on websites. Therefore how can we get them to visit? You actually have a number of choices:

Paying for marketing

This is very costly and probably don’t produce the type of traffic you want.

Reciprocal website link exchanges

A different approach would be to exchange links with other sites. This provides virtual roads directly into your website, although many will not exactly be freeways they may still provide you some targeted visitors. Furthermore as you obtain more links, search engines like google will start to increase your rankings this means you will certainly start getting free traffic from the search engines

Article advertising

People are catching on tYou’o this technique now. You’re suppose to write articles based on your website topic, then submite to articles directories. Then your article is publish, and now you have backlinks to your website, adn the article is then picked up by other sites. Now you have backlinks, and have the benefits of reciprocal . This is consider one way linking. People tend to believe that one way links have a greater value in the search engines.

Article marketing is working the best for me, less time and less money. Time is the one thing in life, that we can’t get more of, so whatever gives us the most gain for the least amount of time is a winner.

Looking to find the best deal on Affiliate Marketing Program then visit www.yoursite.com to find the best advice on Internet Marketing for you.

You most likely have a marketing internet strategy in place, however if you don’t then you really need to read this article. There are a number of people busily promoting without any sort of plan in place, and many are making sales. The main problem is that they’re using pure determination to make any sale they get, and an excess of effort.

If you’ve got a proper marketing internet strategy in place then each sale you get will lead to potential future sales. So are you working excessively hard for little money, or failing to leverage your efforts to their full effects you are leaving money on the table.

First of all you need a marketing internet strategy that works, so let us look at how you can put this in place.

If you’re an affiliate marketer you will be sending people to somebody else’s page to make a commission. This is a terrible plan so stop doing it. What yo need to do is send them to your own page and get them to sign up for your mailing list. Offer them something that they want in exchange for signing up, and you will begin to grow your list.

Then use your list to market the actual affiliate products, as this way if they do not buy the first time, you can try again and again.

Not only that but you can try different products within the same niche, and either make more sales or in some cases make multiple sales to the same people.

If you send them directly to the affiliate link then they either buy or don’t buy, and if they do not you may never get their attention again.

If you concentrate on building a list you have the ability of writing an email and instantly showing your offer to everyone on your list. This is how the gurus make their money, and I suggest you do the same.

You need to expand upon this idea if you wish to achieve your optimum internet marketing strategy.

Instead of just writing one email capture page, you should have a whole series. Not only should it give them the option to sign up to your list, but you should have multiple pages where they’ll sign up. Think “All roads lead to Rome” and you will get what I mean.

Not only should your marketing internet strategy be focused around the long term plan which is list building, but more than this it should be built around great follow up messages.

You’re going to get a poor response from your list if you are constantly sending them little emails that promote something without giving them any real value. But if you write a proper newsletter concerning your niche, you will notice you actually have people recommending your newsletter, and that’s when things begin to come together.

Think of your long term success and work on a real plan to build your financial security. Do not simply work for now, work for the future.

Write quality emails to your list, and you’ll see a noticeable improvement in their responsiveness.

Looking to find the best deal on home internet marketing business, then visit /www.ben-brooks.com/blog to find the best advice on internet marketing strategies for you.